Course curriculum

  • 1

    Get Started Here!

    • Schedule a Coaching Call

    • Facebook Retargeting Ads for Real Estate Agents PDF Workbook

    • Stay Connected via our REAL ESTATE AGENT ROUND TABLE Facebook Group
  • 2

    How to Find and Use Your Facebook Pixel

    • Module 1: How to Find and Use Your Facebook Pixel

    • How to Find Your Facebook Pixel and Your Facebook Pixel

    • How to Add a Facebook Pixel to Your Real Estate Website

    • Install Facebook Pixel Helper
  • 3

    Advertising Strategies Based on Your Audience

    • Module 2: Advertising Strategies Based on Your Audience

    • Create a Custom Audience Based on Visitors to Your Real Estate Website
  • 4

    Using Facebook Audiences to Farm Neighborhoods and Target Your SOI on Facebook

    • Module 3: Using Facebook Audiences to Farm Neighborhoods and Target Your SOI on Facebook

    • How To Upload a Contact List to Facebook and Create a Custom Audience Based on Your SOI, Web Leads, or Geographic Farm for Retargeting Ads

    • Advanced Audience Targeting and Special Housing Ads Explained for Real Estate Agents

    • Create Your Audience with the Facebook Pixel
  • 5

    Creating Your Optimized Ad on Facebook with Retargeting

    • Module 4: Creating Your Optimized Ad on Facebook with Retargeting

    • Creating Your First Facebook Ad for Real Estate Agents

    • How To Run Facebook Ads For Real Estate Agents

    • Ways to Use Facebook Retargeting Ads for Real Estate

    • Creating an Ad for Collecting Information with a Facebook Lead Gen Form

    • Creating a Video Ad for Real Estate Agents

    • Easy Ways to Get Video Up On Your Page

    • Sample Facebook Retargeting Ad Text

    • Create Your Optimized Facebook Ad with the Pixel
  • 6

    Landing Pages for Your Facebook Pixel

    • Module 5: Landing Pages for Your Facebook Pixel

    • How to Add Your Facebook Pixel to a Real Estate Lead Capture Page or a Landing Page

    • Create a Landing Page with the Facebook Pixel
  • 7

    Exploring the Facebook Pixel Dashboard and Stats

    • Module 6: Exploring the Facebook Pixel Dashboard & Stats

    • Analytics Dashboard Overview and Ad Campaign Data Reviewed
  • 8

    Additional Resources and Tutorials

    • Bonus Module: Optimizing Your Facebook Post with the Right Featured Image

    • Facebook Blueprint

    • Turn Any Image into a Clickable Facebook Post

    • Stock Photo Download

    • PowerPoint Template Tutorial

    • How to Use Canva Tutorial

    • How to Find Royalty Free Images

    • Successful Facebook Ad Examples